Same Mission, New Look

September 02, 2015 • All


Seven years ago, ReFrame Ministries (BTGMI) updated its name to better reflect its international mission: to proclaim the Gospel, disciple believers, and strengthen the church through media resources in ten major world languages. Last year we celebrated 75 years of ministry. Now we are moving into the future with an updated visual identity that demonstrates our commitment to remain on the leading edge of carrying out our purpose.

Reframing life with God’s story

Arnold, a reader of Today, the daily devotional produced by our English outreach, Reframe Media, says, “ReFrame Ministries has changed my life completely - spiritually, mentally and physically. They have helped make me into the man God needs me to be, not only for my family but also for others. I live for Christ. I am refreshed, refocused and renewed because of this booklet Today. It helps me so much!”

Ankush first heard the name of Jesus through our radio program in a Muslim stronghold of Northern India. “It came at a time when I was also looking for the real reason why I was here on this earth,” he testifies. “Then the Lord you introduced to me gave new meaning and direction to my life. I wish to thank you and your team for the good work you all are doing.”

Arnold and Ankush are wonderful examples of how BTGMI is carrying out its mission. We are an indigenous media ministry, building the church and engaging your whole life with the Gospel story. Wherever you are in God's world, your whole life is reframed by God's perspective.

That’s true for people in North America and around the world. We believe that when God’s story enters into your life, your whole life changes. Our new tagline, Reframing life with God’s story, gives a glimpse into who we are and how we carry out our mission. The fresh look of our logos exemplifies our efforts to stay current, meeting our audience where they are in their faith journey.

Because our mission is mirrored by that of our English ministry, ReFrame Media, together we are introducing the two new brand identities to visually align ReFrame Ministries with ReFrame Media.

Through both our international and English outreach we invite you to celebrate God’s story in your life and join us in sharing the Good News with people around the world.

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